Landing Pages And Social Marketing With Facebook.
One of the most powerful tools for generating leads and advertising your business is by using Social Media Sites, such as Myspce or Facebook, but you must do it right. There are 100′s of millions of subscribers on Facebook from all around the world. If you have a product or service that can be sold around the world Facebook is a great place to start. If you have a product you want to sell locally, Facebook can also accommodate that as well.
To improve your presence on Facebook try these suggestions:
Setup a Business Fan Page.
Not everyone knows about the ability to create a business account on Facebook. For instructions, visit http://www.facebook.com/advertising/?pages.
Business accounts are different from a personal page because the information can be quite restrictive. However, it allows you to create, manage and keep track of all of your Facebook advertising campaigns. You can also create a personal profile that is more suitable for your business.
Integrate different applications.
Do you have a blog hosted by other blogging platforms such as WordPress or Blogger? Perhaps you have your own Twitter or Plurk accounts. You can now integrate these applications right into your profile so that more updates will be added to your page. You can also use this method to avoid creating duplicate content. You do, however, want to be careful about how often new information is added to your profile, as contacts may become annoyed by too many Twitter updates, for example.
Look for contacts from your e-mails.
Facebook also permits you to look for contacts directly from from your e-mail accounts. This is far more ideal than randomly choosing people from the website because your contacts have already been in touch with you at least once and there is already a level of awareness for who you are and what services you provide. It’s easier to build trust and credibility with strangers when you are surrounded and supported by friends and associated. They can also refer you to their own contacts who can then refer you to their contacts in a never-ending method called Viral Marketing.
Choose a keyword-rich URL.
It is possible to create a very specific URL for your page that can be done through http://www.facebook.com/username. This is an opportunity to develop a keyword-rich address for you business and may even carry the official name of your enterprise. The point is that the page can be indexed by Search Engine Result Pages, so you’ll want to make sure that the search engine users can immediately see and click on your link when they look for information on your niche.
Make sure of your Landing Page
A landing page is important on Facebook for two reasons:
First, you have to remember that as you create ads on Facebook, you will want to have a page to send the users that click on them. Second, it will enable you to add links into your own profile.
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