Social Media Marketing Planning
People use to think that Social Media was just for kids and teenagers, but in today’s world, devising a strategic Social Media Marketing Plan can mean the different to your business’ success or failure!
Without a doubt, you’re aware that utilizing Social Media can sometimes double your revenue, but have you begun to harness it’s power yet? Seeing as there’s literally thousands of social networking sites we could discuss, let’s just keep it simple, and focus on Facebook and Twitter.
Safe to say that you’re well aware of Facebook and Twitter, whether you’re using it or not, correct? It can be very frustrating, overwhelming, and just plain confusing to know just HOW to implement Web 2.0 Marketing, even though you KNOW it’s the future of marketing online! There’s a very large probability that your competitors are already trying to implement these marketing methods, or at the very least, TRYING to. Wondering when would be a good time to begin using these social media mammoths, like LinkedIn, Youtube, Facebook, and Twitter? How about YESTERDAY!?!
Here’s some screen shots showing recent visitor traffic trends sourced from Alexa.com.
Before we continue, let’s examine some nice, juicy facts:
*Both Facebook.com and Neilson.com claim that Facebook has close to 300 million active users, making it the world’s #1 social network.
*Credible analysts have predicted that Facebook will have in excess of 500 million active users!
*Between June 2008-June2009, Twitter has increased it’s user base by an astounding 1,928%, making it the fastest growing social network on the planet, says Nielson.com
*Twitter’s user base has increased by a bewildering 1,928%, which made it the FASTEST growing social network between June 2008 and June 2009, claimed Neilson.com
*Back in April of 2010, Google’s visits were surpassed by Facebook for a week straight!
*Statistics show that that the age group of 35 and above are currently the most rapidly growing demographic to join these social media groups
*Facebook is the third most visited site WorldWide according to Alexa.com
*As of July 2009, Twitter had attained 50 million unique visitors, as per TeleCrunch.com’s statistics
*Predictions indicate that by the end of 2010, Twitter will grow to 100 million users says Fool.com & Twitter.com
*At least 65 million Facebook members access their accounts from their PDA’s and smar phones, according to their statistics
*When users log into Facebook and Twitter via their cell-phones, they’re known to be twice as active as those who don’t
*Nearly 80% of Facebook users are based outside of the USA
If these comprehensive statistics haven’t already blown your hair back about the true power of Social Media Marketing, then you’re probably already harnessing it’s force! As a business owner, what does this all mean to you? In a nutshell, you’ve got prospects and leads who’re easily accessible via Facebook Marketing and Twitter Marketing (not to mention the others), readily available to receive the marketing of your products and services! Are you going to sit around and allow your competition to capitalize on this phenomena before you do? For the savvy business owner, that’s not very likely.
Social Media Marketing is like a portal, a gate opener to powerful communities that can have significant implications for entrepreneurs, businesses and marketers of near any product or service. Everyone is aware that the current marketplace is a constantly changing climate, making it even more imperative that you stay one step ahead of the game. After discovering the above listed facts, you can be assured that Social Media Marketing is here to stay, and will only become MORE important looking ahead.
We’ve now surpassed the Information Age, and now have entered the Recommendation age. How many times have you heard people say “It’s not WHAT you know, it’s WHO you know.”Times have changed, and that statement isn’t as true anymore. Nowadays, that phrase is replaced with “It’s not WHAT you know, it’s NOT WHO you know…it’s WHO KNOWS YOU!” When you implement an effective Social Media Marketing Plan, these types of relationships are more easily attainable, no matter what industry you’re in. The quality of your relationships can now be a direct reflection on the quality of your finances.
Is Creating Social Media Marketing Plans now higher on your priority list?
By now you’ve begun to realize the importance of putting into action a Social Media Marketing Plan.
If you’d like to ascertain more about how to properly begin to create a social media marketing plan, but don’t know where to begin, you may want to ask a social media marketing consultant, such as MyOutSourceBuddy, who can provide you with a free consultation, and develop a plan, that’s customized specifically for your business.
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