Avoid These Errors In Your Copywriting.
I’d like to continue with my talking about typical errors which many SEO copywriters make especially newcomers. To my great regret many SEO copywriters try to use all the available fonts and other related resources in their creative activity.
They often explain their choice by their sincere desire to fight monotony. That’s why they tend to use multiple fonts for one text on the site. They even use different colors to distinguish different words. But from my point of view you shouldn’t do this. Always keep in mind that your site can’t be an appropriate place for such creativity. First, this diversity simply dazzles human eyes. Secondly, it greatly reduces such an essential feature of every text as its readability. I hope you want your articles to be readable all the time. And thirdly, there are special rules for formatting text for the site and correspondently you should take these rules into consideration. Let me remind you these rules. So you should stick to left alignment, font size 12 or 14. Don’t forget about the mandatory separation of subtitles. I really hope that nothing has been missed me.
Perhaps you know that the lead paragraph which is the first after the title is supposed to draw the reader’s attention. That’s why readers tend to read the whole text when being attracted by the lead paragraph. Correspondently this lead paragraph should be in bold. But the bold italics can’t be always appropriate. So you should take into account a particular situation.
As for the color of the text for the site I can only say that it should contrast with other colors of the page fills the page. But at the same time you should keep in mind that “reversing” or in other words white letters on a dark background will spoil readability. In this case the speed of reading will be 5% lower than when using the dark text on the light background.
Sometimes, those who order texts, return them for revision with comments of this kind: “It seems to me that there’s something wrong with it.” Of course, if the customer is 20 years, and he purchase texts for online store drugs, correspondently these texts will be rather difficult for his perception. After all, a specialist in the field of copywriting writes them for potential buyers of drugs in their language, taking into account the psychology of the man who has lost his health. As you can see this situation is rather undesirable for SEO copywriters. It’s because the customer hasn’t introduced his clear requirements for a copywriter. And as the result certain clashes might arise in this case. If you are a SEO copywriter you should ask for clear requirements to be on the safe side. I hope you’ll achieve sufficient results in this field.
Today world crisis has led to loss of jobs by many people. More and more of them address to Internet as the way to earn money. And this is a really unique opportunity to make one’s living. If you have no business idea or you are looking for something to start from, try article promotion.
If you are good at article writing, it can turn into your regular job. It is fortunate that the Internet technologies offer many places to earn. Use Google and other search engines to look for “submit articles“. You will find many sites accepting and even paying for article submission.
Check out various social networks and forums and check topics which are related to this. It is also recommended to sign up for the RSS feed on this blog since it will allow to keep track of the latest news and opportunities regarding “article submit” topic. Don’t lose this chance to fight bad times.
Every day we write something – letters, inquiries, statements, reports, and sometimes articles, dissertations, books or even advertising texts. In these documents we try to inform someone about something. Also we are surprised, when it does not occur, i.e. when our documents convince nobody, when our advertising “does not sell”, when our articles are not understood. And they are often even not read!
Why? – After all, these articles often have… Continue reading
At the time when the Internet was at the sources, it was enough to use one key word. But for last years the quantity of words in search phrases has increased. Key phrases has become longer (now two-three-four words are used usually) and this process is not going to stop.
What does it mean from the point of view of copy writing? It is not difficult to write a text… Continue reading
Optimizing your web site to searching engines you should pay much attention to the content that you palce on your web site. Every new article is a set of key words which will help to find your web site in searching engines. Unique content is appreciated not only bu searching engines, but by users too. Unique content has a lot of other advantages too.
But sometimes it can be difficult… Continue reading